Internal ToolsAutomationCRMB2B

    Quote time: 2h → 20m

    Internal sales tool

    A B2B sales team spent 2 hours per quote juggling spreadsheets. A custom admin panel cut quote time to 20 minutes and reduced pricing errors by 85%.

    Client:B2B services company (BG)
    Industry:B2B Services
    Duration:7 days
    Case study: Internal sales tool — quote time reduced from 2h to 20m | Singularity Edge Studio

    Results: before & after

    Quote creation time

    Before

    2h

    After

    20 min

    -83%

    Pricing errors

    Before

    ~15/qtr

    After

    ~2/qtr

    -85%

    Deals closed / month

    Before

    18

    After

    24

    +33%

    Rep satisfaction

    Before

    NPS 32

    After

    NPS 71

    +122%

    The Problem

    Sales reps built each quote manually in Excel — copying prices from 3 different sheets, calculating discounts by hand, and emailing PDFs. Average quote time was 2 hours, and pricing errors cost the company an estimated 12% in lost margin per quarter.

    The Solution

    We delivered a custom admin panel in 7 days: automated pricing engine with tiered discounts, one-click PDF generation, client history lookup, and CRM sync. Reps select a client, pick services, and the system calculates everything — including VAT and payment terms.

    Key Takeaways

    01Internal tools ROI is immediate — time saved per rep multiplied across the team.
    02Automating pricing rules eliminated the most common source of margin leakage.
    037-day delivery was possible because scope was ruthlessly focused on the quote workflow.

    Related

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